It All Starts With

It All Starts With

COMMUNITY

COMMUNITY

Work with Discord communities to mobilise their masses of superfans in and around the game.

Start Campaign

120%

Communities

Terence John

Iron clad

Complete

Steve Harrison

Walo Gamerz

Ongoing

Igniting
Partnerships

Work with our data, skilled team and tailored creative strategy to drive acquisition campaigns on Discord.

With over 33 million members in our network, our Spark platform suggests the most relevant communities for our team to activate for you, targeting by context, demographic, game genre, behaviour, interests and keywords.

Fuelling


Content

UGC as an acquisition channel! Maximise Discord's engagement by briefing the most loyal fans to create your content and use the best across other marketing channels.

Where else can you go straight to hardcore COD gamers or drill music fans to create your content?

Low
Lift

You don't need your own community to show up on Discord!

Launch a product, get UGC, sponsor a Fortnite tournament or run a giveaway – all without investing in community staff and content with Wildfire driving traffic to websites, apps, or even Activities (coming soon).

Our

Secret

Sauce

What's powering our high-performing campaigns?

Content

We translate a business objective into a message that resonates with an individual Discord community, at scale.

Communities

Our unrivalled network of 33mil+ members provides the reach for campaigns.

Data

Trial and error. Trial and error. Now we're in a place where we know what converts and with which communities.

Natives

Our team lives and breathes Discord, understanding how to integrate brands effectively without rejection.

Testimonials

Solving
huge problems
for huge brands
  • "Discord has always been a channel I wanted to test advertising on, but couldn't figure out the best way to do it. That's where Wildfire came in."

    Andrew Bender

    As. Product Marketing Manager, World of Warships

    "Wildfire are to this day our most efficient solution for Discord community growth. They bring exactly the right audiences to our server & surpass expectations with each activation."

    Laurent Denis

    Senior Marketing Manager, Gunzilla Games

    "I have been looking for a long time for a service like this that allows not only to collaborate between Discord servers but also to share in the profits. Thank you!"

    Miguel Pugnali

    Community Manager, Game Station Studio

    "The Wildfire team know Discord inside out and were instrumental in putting together our early growth strategy."


    Fredie Hickman

    Co-founder & CEO, Hyper SQ

Frequently Asked

Questions

How does Wildfire target audiences?

Contextually – niche audiences in niche communities, through zero-party survey data showing interests, and location. When onboarding communities to the platform, we get this data and assess each community's content to tag them appropriately for campaigns, as well as assessing a community's past performance.

What ad formats are available?

Depending on the brief, we'd recommend relevant formats like gaming tournament sponsorships, announcements, giveaways, UGC competitions, and channel tenancies.


This would be a mixture of text + assets to form community posts, that always have push notifications attached to drive impact.

Do you manage campaigns?

For all campaigns, we track performance by community and optimise based on approach and community, as a fully-managed service with regular client reporting in place.

What campaign analytics are offered?

We report on impressions where possible, clicks, engagements (mentions/reactions), conversions and brand uplift studies are also available. These are reported on shared dashboards so you can check any time.

How do you ensure brand safety?

We vet communities during onboard to assess content suitability and activity levels, and ensure a community's mods and Wildfire staff are watching closely during brand activations, and using the latest tools to automod to ensure coverage.

Can you provide case studies?

Absolutely! Get in touch and we can show how we've driven results with our creative strategy and audience network across Discord so you can get a leg up on your first campaign.

Frequently Asked

Questions

How does Wildfire target audiences?

Contextually – niche audiences in niche communities, through zero-party survey data showing interests, and location. When onboarding communities to the platform, we get this data and assess each community's content to tag them appropriately for campaigns, as well as assessing a community's past performance.

What ad formats are available?

Depending on the brief, we'd recommend relevant formats like gaming tournament sponsorships, announcements, giveaways, UGC competitions, and channel tenancies.


This would be a mixture of text + assets to form community posts, that always have push notifications attached to drive impact.

Do you manage campaigns?

For all campaigns, we track performance by community and optimise based on approach and community, as a fully-managed service with regular client reporting in place.

What campaign analytics are offered?

We report on impressions where possible, clicks, engagements (mentions/reactions), conversions and brand uplift studies are also available. These are reported on shared dashboards so you can check any time.

How do you ensure brand safety?

We vet communities during onboard to assess content suitability and activity levels, and ensure a community's mods and Wildfire staff are watching closely during brand activations, and using the latest tools to automod to ensure coverage.

Can you provide case studies?

Absolutely! Get in touch and we can show how we've driven results with our creative strategy and audience network across Discord so you can get a leg up on your first campaign.

Frequently Asked

Questions

How does Wildfire target audiences?

Contextually – niche audiences in niche communities, through zero-party survey data showing interests, and location. When onboarding communities to the platform, we get this data and assess each community's content to tag them appropriately for campaigns, as well as assessing a community's past performance.

What ad formats are available?

Depending on the brief, we'd recommend relevant formats like gaming tournament sponsorships, announcements, giveaways, UGC competitions, and channel tenancies.


This would be a mixture of text + assets to form community posts, that always have push notifications attached to drive impact.

Do you manage campaigns?

For all campaigns, we track performance by community and optimise based on approach and community, as a fully-managed service with regular client reporting in place.

What campaign analytics are offered?

We report on impressions where possible, clicks, engagements (mentions/reactions), conversions and brand uplift studies are also available. These are reported on shared dashboards so you can check any time.

How do you ensure brand safety?

We vet communities during onboard to assess content suitability and activity levels, and ensure a community's mods and Wildfire staff are watching closely during brand activations, and using the latest tools to automod to ensure coverage.

Can you provide case studies?

Absolutely! Get in touch and we can show how we've driven results with our creative strategy and audience network across Discord so you can get a leg up on your first campaign.

Wildfire

Insights

Finally, a way to reach Discord communities.

Interested in discussing options with the team? Get in touch.

Get Started

Finally, a way to reach Discord communities.

Interested in discussing options with the team? Get in touch.

Get Started

Enabling brands and game developers to reach and engage Discord communities authentically and at scale.

info@getwildfire.gg

As featured in

Copyright 2024 Certainly Stuff Ltd.

All rights reserved.

Enabling brands and game developers to reach and engage Discord communities authentically and at scale.

info@getwildfire.gg

As featured in

Copyright 2024 Certainly Stuff Ltd.

All rights reserved.

Enabling brands and game developers to reach and engage Discord communities authentically and at scale.

info@getwildfire.gg

As featured in

Copyright 2024 Certainly Stuff Ltd.

All rights reserved.